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Huda Beauty

This January, Paper Trails collaborated with the cosmetic line Huda Beauty. The result? A stunning multi-city campaign colouring Berlin, Düsseldorf, Frankfurt, Cologne, Munich, London and Paris in pink. In the German cities we made use of colourful pink wild posters that caught the eyes of passerby’s. For Paris and London we turned heads with impressive LED trucks, demanding full attention.

Berlin, Düsseldorf, Frankfurt, Cologne, Munich, London & Paris
January 2025
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