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Paper Trails Europe
International street advertising. Creative street-level formats, out-of-home and brand activations, rolled out across Europe, the US and Asia with the same crew standard everywhere.
Altora Media Group
Paper Trails Europe is one of four independent out-of-home brands inside Altora Media Group. Different markets, different specialities, one standard on the street.
Where we fit
Four brands, one network
We started on the walls of Amsterdam in 2013. The group now books, produces and installs campaigns from Rotterdam to Tokyo. Every brand keeps its own team, its own market and its own way of working.
Behind all four sits the same crew mentality, the same production and the same quality bar. You brief one brand. You get the reach of the whole group.
Our brands
Meet the family
Premium out-of-home
Altora Media
Our boutique for booked and permitted media. Strategy, media buying, OOH and DOOH on any network, brand activations and city takeovers in the world’s most influential cities.
Where it started
Stadsbehang
Our Dutch agency for street advertising, out-of-home and activations, with its own crew on the streets of Amsterdam, Rotterdam, Utrecht and cities across the Netherlands.
Paris
Surface Media
Our out-of-home vendor in Paris, running a fully authorised network of premium wallscapes, special builds and murals in the most visible neighbourhoods of the city.
One brief
The right brand for the job
Twelve cities and a permit for every placement? That is Altora. A wall in the 11th arrondissement? Surface. A Dutch launch that has to feel local? Stadsbehang. Something loud across borders? You are already on the right page.
Tell us what the campaign has to do. We will put it with the team that does it every week.
One group, one standard.
Work with us