Camper is a distinctive and innovative brand that has carved its niche in the world of footwear and lifestyle products. Established in 1975 in Mallorca, Spain, Camper has been a pioneer in blending artistic design with functional comfort. The brand is renowned for its avant-garde approach to shoemaking, creating footwear that challenges traditional norms while emphasizing craftsmanship and quality.

For the Paris Fashion Week in September of 2023, Paper Trails Europe took over the streets of Paris together with Camper once again. In their third collaboration of the year, B1 posters in two designs were pasted across Paris. The campaign was focussed in Le Marais, where the Camper store is located.