The Italian sportswear giant taps into its courtwear history, reinterpreting the intersection between performance and fashion. Well known for its commitment to blending sportswear functionality with fashionable design elements, it attracts and appeals to a diverse audience of athletes and fashion enthusiasts alike.

Showcasing their newest product line, Racket Club, four distinct poster designs were used to put together wild posting campaigns in both Berlin and Barcelona.

The latter showcasing the posters in B1 format whilst in Berlin A1 posters were used.