Harness the potential of wild posting (also known as affichage or flyposting) to seamlessly circulate your promotional posters across Stockholm’s diverse districts. As veterans in executing impactful campaigns in Stockholm, we’ve mastered the nuances of this city, allowing us to identify optimal campaign locations. These hotspots precisely align with your target audience’s preferred haunts.
Immerse your campaign in pervasive visibility. Whether pedestrians explore bustling attractions or cyclists traverse trendy shopping and nightlife quarters, your message remains inescapable. Embrace the undeniable presence of your posters adorning every corner, ensuring your message becomes an indelible part of Stockholm’s fabric. Witness the power of this strategy as your message firmly takes root throughout the city.
Why Paper Trails Europe?
- Dedicated local team of installers
- For every budget and every message
- Short lead times
Optimal visibility
Wild posting reigns supreme as the conduit to bridge your message with your audience. By weaving pop-up advertising havens in nooks where traditional media seldom tread—old town centers, creative hubs, and bustling streets—it reigns as the embodiment of cost-effective outdoor advertising.
Boroughs of Stockholm
Stockholm is well known for its diverse type of districts like Södermalm, Farsta, Bromma, Normalm, Skarpnäck, Rinkeby-Kista and many more. We know exactly which areas are most suitable for your wild posting campaign in Stockholm.
Previous wild posting campaigns in Stockholm
We’ve done some really cool wild posting campaigns in Stockholm and other Scandinavian cities, for well known brands like Lynk & Co Daily Paper, Komono, Armani and many more. See the pictures below for some inspiration.
To all campaigns
Authorised wild posting
In London we can offer authorised placements. This are fixed locations for 14 days with a permit. So it’s legal advertising. If you want to have a target location or district, the authorised is a good way to advertise. Formats that can be used are 4sheet frames, Billboards, 48sheets etc.
Unauthorised wild posting
An unauthorised campaign of flyposting starts with 2500x B2 and the price of 3,5k. Wildposting is without any permit or permission. With this type of campaign you have more posters to spread around the city. For frequency we use the B2. For more impact we can advice to combine the B2 with some 4sheets, Paste Ups or Megasites.
Combining wild posting with other services
The Echo of Consistency. Repetition begets retention. Hence, in Spain, wild posting often partners with kindred promotions: sticker campaigns, mupis, abris, and even billboards. Across the border, the Netherlands presents a canvas rich in such opportunities.
Paper Trails Europe. Based in Amsterdam
Born in Amsterdam in 2013, Paper Trails Europe’s roots run deep. We’ve mastered landscapes like Spain. Be it a brief yet impactful guerrilla campaign or an enduring brand presence embellished on prime locations, we’ve got your back. Join us in making your brand an unforgettable part of the Swedish narrative. Contact us today to learn more and get started on your wild posting journey.
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