Miista

Miista’s collections feature a variety of styles, from classic to avant-garde, and are designed to appeal to women who appreciate fashion-forward footwear. The brand uses high-quality materials such as leather, suede, and metallic finishes, and its shoes are handmade in Spain. In addition to footwear, Miista also offers a selection of accessories such as bags and jewelry, as well as a line of home goods that includes candles and diffusers.

For the various pop up store in which Miista has held its sales in 2022 and 2023, Paper Trails Europe launched a series of wild posting campaigns in Berlin and New York. In Berlin, A1 format posters were used, and in York 36*24 format posters for the different wild posting flights.