Frank Seltzer

Frank Seltzer is a famous brand with various flavours, aimed at refreshment without artificial additives. “To #StayFrank” means being challenging, quirky, reliable, but above all 100% true to yourself. It’s about a mentality in which every expression is unfiltered, just like the brand itself.

In collaboration with Playground Brand Activation, we took photos of visitors at various festivals. These unique portraits, including personal quotes, were printed directly on posters and hung next to the Frank Seltzer stand.

That’s how we #StayFrank.